Delivering insight to power growth: data enabling the exponential promise of digital platforms

  • You know there is a need to capitalise on digital age revenue potential but are not sure where to start – we can develop a strong foundation across your data and digital capabilities
  • You recognise the limitations of engaging with audiences solely around event days – we can work with you to redefine engagement to a 365 proposition and create scalable growth
  • To enable your business to move to a D2C commercial model, we can prepare you by growing your addressable audience
  • You want to build new audiences amongst the younger generations, for whom attention spans are shortening and sporting loyalties diminishing – we can create targeted digital engagement strategies informed by relevant data
  • We can amplify the value of data across the business, connecting your data sources to understand the value of data as a true asset while identifying opportunities for growth

Edgbaston Stadium COVID pilot case study

  • 70% Capacity (up from 10%)
  • 2 weeks’ notice
  • Digital ticketing & captive portal drove 4x data registrations
  • 37,575 App Downloads
  • £85,0000 F&B revenue via mobile app
  • Average F&B wait time under 90 seconds

Case Studies

PTI Digital and Oak View Group announce five-year strategic relationship for digital-led business expertise

Co-op Live

Data Insights driving customer experience and monetisation and helping design the optimal tech stack to support it

Norwich City Football Club

Taking a ‘digital first’ approach in re-imaging the club’s ecosystem for the future of fan engagement

Edgbaston Stadium

Craig Flindall and Alex Perkins discuss Edgbaston's technology plans, the progress they have made and how PTI have helped deliver these changes

As we look to the future, we must invest in the technology and digital platforms that will support us on this journey to ensure that our fans, and visiting fans, have the very best matchday experience possible. PTI know this area inside out and give me confidence that we’ll be ahead of the pack.

Ben Kensell - Former Chief Operating OfficerNorwich City FC

PTI’s flexibility across both advisory and Venue Tech offerings has seen them become a strong partner through the challenges of 2020, whilst preparing us well for the brighter future ahead.

Craig Flindall - Chief Operating OfficerEdgbaston Stadium

OVG is committed to delivering a world-class experience in all our venues, ensuring they are built for the times we live in but also with an eye to the future. PTI have a unique proposition in covering commercial, data & digital and technology expertise in a single place and the team are supporting us to articulate a vision of that digital future, making sure the backbone infrastructure is in place to connect that for us.

Mark Donnelly - COOOVG International

PTI Digital will bring vital clarity around Venue Tech requirements for the DEC. We will benefit from their global expertise and ensure we are ready to go for the JackJumpers’ first NBL season as well as having a world class stadium for other major events.

Brad Joyner - CCONational Basketball League

HRI is determined to grow the profile of and attendances at Irish racing. We believe that investing in enhancing the customer experience is a key part of that strategy, particularly the digital customer experience, on the racecourse or indeed away from the racecourse. PTI have brought an impressive level of expertise across a wide range of areas that have seen us expand our thinking, ambitions and confidence in the digital space.

Paul Dermody - CEO and Director of Commercial and MarketingHRI Racecourses

We have invested a considerable amount into developing our core connectivity foundations but it was critical to us that we then defined a strategy for capitalizing on that investment to create the ideal customer experience. Connecting everything together to create a single customer view that enables a high level of personalization is our end goal and PTI’s holistic end-to-end approach is absolutely critical in achieving that.

Gary Bell - Head of CommercialLondon Stadium

As an industry, we have had to be resilient in the face of the challenges of the past 18-months. However, the pandemic has also given us time to reflect on the likely needs and aspirations of our customers and in wanting to get ahead of the curve it made perfect sense to bring PTI – given their wealth of experience – into the fold to help us navigate the more fluid challenges in the short term before developing a longer-term strategic approach centred around a world class customer experience.

Andy Price - Commercial Director of Arenas & TicketingNEC Group

We recognize that our technology estate needs to evolve to meet the demands of the post-COVID age. It is imperative we are able to deliver a world class digital-first experience. Creating a technology infrastructure that can enable that is a critical first step. For us, being able to mobilise quickly is vital and the agility PTI have already demonstrated in resolving critical issues we were experiencing with our hotel WiFi platform embodied exactly what we needed.

Stephen Vaughan - Chief ExecutiveWasps

PTI Digital have advanced our data & digital capabilities and provided a strategy to work towards as the UK Pro League grows over the coming years. We were able to do this with them on a risk/reward model that means we have a mutual interest in the success of the tournament.

Dominic Hayes - Managing DirectorPro League Tennis

Would you like to create a world-class digital ecosystem?

Contact us today